Tag Archives: point of origin

Selecting the Right Respondents for your Survey (Setting your Quotas)

Not all respondents are created equal. It’s true. Just because you can convince someone to take your survey doesn’t mean you necessarily want them to take your survey. In fact, ensuring that the right respondents take your survey (in the right proportions) is probably among the most important things you can do to ensure that you finish your project with survey results that you can use. Continue reading

Posted on by Mark Kupferman | Tagged , , , , | 1 Comment