Category Archives: mobile data collection

Teen Mobile Research Panel Introduced

The N, MTV/Nickelodeon’s evening network for teens, has announced an alliance with mobile community provider mbuzzy.com to create a teen wireless research panel using the mbuzzy technology platform beginning in January. The program, to be called "Teens Everywhere" will allow … Continue reading →

Posted on December 12, 2006 by Mark Kupferman | Tagged , , , , , | Leave a comment

Overview of SPSS Dimensions

SPSS recently announced the release of SPSS Dimensions 4.0, the latest incarnation of its enterprise survey and analysis suite that does everything from helping you create surveys to analyzing the data to generating reports. Before looking into the new features … Continue reading →

Posted on October 22, 2006 by Mark Kupferman | Tagged , , , , , | Leave a comment

Mobile Transit Authority and scenarioDNA announce mDive mobile survey solution

Atlanta-based Mobile Transit Authority (MTA) and New York-basedscenarioDNA have launched a new mobile opinion solution called mDive, a turnkey mobile-based market research tool that engages consumers on the cell phones. The service works by using MTA’s mobile research platform to … Continue reading →

Posted on October 21, 2006 by Mark Kupferman | Tagged , , , , , | Leave a comment

Embrace Mobile: Survey via Cell Phones

Katie Fehrenbacher of GigaOM posted a note today about Embrace, a UK-based mobile survey startup that has recently introduced MSurvey, a service for running questionnaires via cell phones. Embrace’s mobile solution is particularly useful for conducting very short surveys such … Continue reading →

Posted on October 13, 2006 by Mark Kupferman | Tagged , , , , , , , , | Leave a comment

Tim Macer Reviews Techneos Entryware 6

The October, 2006 issue of Research Magazine contains a review by Tim Macer of Techneos Entryware 6, a software package that works primarily with Palm handhelds (but also with Microsoft based handhelds) to create surveys and collect data in the … Continue reading →

Posted on October 5, 2006 by Mark Kupferman | Tagged , , , , , | Leave a comment

MarketTools Announces Cell Phone Survey Solution

MarketTools announced today the introduction of MarketTools Mobile, an integrated solution that allows researchers to use mobile phones as a live data collection tool. The system includes everything needed to recruit mobile panelists, deploy surveys, and monitor collected results via … Continue reading →

Posted on September 25, 2006 by Mark Kupferman | Tagged , , , , , , | Leave a comment